ASO Ranking Algorithm in 2021 |
If you are a beginner in Mobile app marketing and you want to learn about ASO then you are on the right page. In this article I will cover all topics related ASO | What is ASO | How can you perfect ASO in 2021? | Which are the best tools for keyword Research in 2021? | How many days to rank your app? | Is ASO important in 2021?
If you follow all my strategies then I will be sure that your app is ranked in the top 5 or Top10. So, You read these articles completely.
ASO(App store optimization) is the process of increasing the visibility of an app and conversion rate of install of a mobile app in order to gain more downloads. This process will be never ending keyword research, keyword placement, ranking, etc. App store optimization is the main factor to growth of install and downloads in mobile app marketing. ASO means you can also know the outcover look of your app. How you can optimize your app to attract or impress a user or audience is on the market, this is also known as App store optimization. If you understand the algorithm of ASO then you can easily grow your app on the play store or app store.
Now, I am going to tell you some strategies which I have applied in my aso techniques then I got good results. So, All of you guys follow my steps and understand it.
How can you do perfect ASO in 2021?
App logo and Screenshot
Logo is the main factor to attract an audience on your app. You can make a professional or eye-catching logo to impress click on your app. If you don't know “How to make” then you can learn from watching YouTube tutorials or you can hire another person to make a professional logo.
You must upload a high-quality screenshot of your app or you can make an attractive screenshot using photoshop, canva, etc. Screenshot is most important for increasing organic install on your app because audiences are attracted or impressed by your screenshot. The screenshot must include advanced and important features of your app to know audience “What is the work of your app”.
Attractive logo and screenshot make a more beautiful outlook of your app.
App Title
Title is also known as the main keyword for ranking your app on play store or app store. You must find a unique title, which has no high competition. You don’t focus on CPC while doing keyword research. What is CPC? It means that Click per cost. You only focus on increasing the install rate. You must use short titles or medium titles but you don’t try to use long keywords because users do not search with long keywords. You must need some tools for keyword research. I will discuss in the next paragraph about which tools are best for keyword research.
Short/Long Description
Short Description means the description which is given below the screenshot and long description means when you click on short description then open description that is known as long description. Short and long description is the best way to describe your app. In a long description you must include features of your app and do the right placement keyword. You also keep your 5 to 10 competitor app names in your long description for high rank of your app. You try to write long descriptions in your app. You don’t try to use repetitive words in your description, otherwise you will have some problems while publishing your app on play store or App store.
Now, I am going to tell you another factor of ranking is:-
Reviews & Rating
Reviews and Rating is the most important factor to rank your app among all factors. If your app has good reviews and ratings then Audiences easily find out that this is good or bad. Audience is also like those apps which have good reviews and ratings. Play Store or App store is also promoting those apps which have good ratings & reviews. It doesn't matter that How many downloads are in your app but it matters how many good reviews and ratings you got in your app for rank on playstore.
If you are not getting good reviews on your app at beginning then you can take help from your friend, neighbour, etc for increasing good reviews but you don't try to buy reviews and ratings from any type of site because these reviews are fake and the play store or app store is kept in spam of those reviews.
Now, I am going to tell you:
Best keyword research tool in 2021
Keywordkeg
App follow
Keyword tool
Semrush
You can use any keyword research tool for researching your keyword for your app. You try to find low competition keywords which have no high competition. If you use the right placement keyword in your title or description then you can easily rank your app on play store or app store and you can also hit millions of downloads in your app.
If your app ranked your app on play store or app store then you must give updates of your app from time to time. If you don't update time to time then your app will be down after some days from ranking.
How many days take to Rank your app?
It is not an exact day to Rank your app on play store or app store. It depends on your ASO. How do you do ASO in your app? If you have done perfect ASO, then your app easily ranks under 1 week or 2 week on top 5 or top 10. If your app not rank after done perfect aso, then you analyze of your app is that What I have done mistake in aso and keep changes on keyword. If your app is ranking in the top 20 and you want to rank your app in the top 10 then you do a daily search and click 10 times on your app on the play store or App store. You got some boost on your app.
Is ASO important in 2021 to grow apps?
Yes, ASO is most important in 2021 to rank your app on playstore. If you want to succeed in mobile app marketing then you must learn about ASO because In present time ASO is the main factor to grow your app on the play store or App store. If you can understand How the ASO algorithm works? Then you can easily succeed in mobile app marketing.
Final Words
I hope you got an answer to your question, and got some valuable information about ASO. If you are facing any problems then let me know by commenting below. I will try to reply to your comments.
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